June 12 is the birthday of the late, great “Sir” Gary Halbert… …copywriting and direct response marketing genius and one of the giants of the business in the last 50 years. (And yes, I know it’s June 13 as I write this here in Australia…it’s that “dateline” thing…) To mark the occasion, Gary’s sons (Kevin […]
Whoa! Dude…What Did You Do To The Blog?!?
As you will probably have noticed (unless you’re new to this blog…in which case a warm “Welcome!”)… …there’s a whole new look to the place! I finally decided to bite the bullet… …and get myself a premium theme for the blog. I’d been thinking about this for a while, both for aesthetic reasons and to […]