…one of the currently hot restaurants in Sydney. I was in the City yesterday to catch up with clients. After that I had some time on my hands and as it was early evening I decided to grab dinner at the “Din Tai Fung”. This Taiwanese based restaurant chain has become quite trendy in Sydney […]
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Now Is When Direct Response Copywriting Is Needed Most…
The chill winds of hard economic times are blowing across the world and hitting some places more than others. I’ve refrained from commenting about the economic situation so far, but I will be posting about the implications for copywriting and sales messages. The “social mood” definitely has implications for sales promotions. However, that’s not what […]