I confess I originally wasn’t going to watch the Royal Wedding of Prince William and Kate Middleton… …(now the Duke and Duchess of Cambridge, of course)… …but I did in the end. And what a wonderful occasion. Couple of things to note for copywriters and marketers… 1) The enduring power of stories and symbolism
Looking Ahead – Marketing Calendar April 2011
Here’s our monthly feature looking ahead to April… …at events and anniversaries that marketers can use to base promotions around. April 1 is, of course, the prankster’s delight “April Fool’s Day”. Use carefully, this can backfire on you! Then Easter is the big event of the month. it’s late this year and falls on April […]