Time for our monthly look-ahead… …this time at November 2012… …for events, occasions and anniversaries we can use as the basis for marketing campaigns and promotions. We’re fast approaching the end of the year, and that means Christmas, of course. Major retailers will have started their Christmas campaigns a long time before now, so it’s […]
Looking Ahead – Marketing Calendar November 2011
November… …and in Australia that means… …the Melbourne Cup! This year it falls on Tuesday, November 1. November 11 is Remembrance Day. Outside of that, there are no purely local events of note. Melbourne Cup traditionally marks the beginning of the run-in to Christmas… …so start preparing those Christmas and year end promotions. Elsewhere…