The latest meeting of the GKIC London Chapter… “The Place For Prosperity” …took place on Tuesday, 19 August 2014. This month’s guest speaker was Patrick Powers… …expert in persuasion, influencing and networking. His topic was how to network effectively and in particular how to avoid the… “7 Deadly Sins Of Networking And Influencing” The idea […]
Are You Guilty Of Any Of These Marketing Sins?
No apologies for posting another great marketing cartoon from Tom Fishburne… Read the original post at… “7 deadly sins of marketing” …for the inspiration behind the cartoon and an interesting case study about a small and spunky fashion company called Betabrand. My list of 7 marketing mistakes that I tend to see in the cases […]
Medieval Monk Inspires Classic Copywriting Template…
Offering a free “Special Report” to attract leads is a classic copywriting and direct response marketing strategy. And one of the most effective “templates” is the “7 Deadly Mistakes” report. Indeed, I happen to be working on such a report for a client at the moment. So I was intrigued by a post on Lawrence […]