2016 is not yet over…we still have Christmas and the New Year to enjoy… …but it’s not too soon to get started on putting together a marketing calendar January 2017. So let’s take a look ahead at some of the events, anniversaries and other occasions that we can put to use for an event-driven marketing […]
Friedrich Nietzsche And Success in Direct Response Marketing
“That which does not kill us makes us stronger” – Friedrich Nietzsche (1844-1900) Reminded by our friends at Google that today, October 15, is the 169th anniversary of the birth in 1844 of the German philosopher Friedrich Nietzsche. Nietzsche was, and remains, a controversial figure perhaps best known for his declaration that “God is dead” […]
Looking Ahead – Marketing Calendar June 2011
A little later than usual…apologies…here’s a look at events in June 2011 that you can use as the basis for a promotion or campaign in your marketing. Here in Australia… …winter officially arrives on June 1 (although the recent cold snap makes it seem like it’s already here!). June 6 – Foundation Day (WA) June […]