It’s that time of the month again where we take a look at coming events in May that can provide the focus for a promotion or marketing campaign to give your business a cash boost. Before I get to that…
Simple Marketing Tip From A Baker To Boost Sales…
I’ve been re-reading a number of old newsletters from marketing maestro Jay Abraham. One of the points Jay makes is to allow your clients to purchase in the amounts and terms that suit them. So it’s always worth testing an option for the customer to “buy in bulk”. This is quite common in mail order […]
Happy Easter!…Plus Some Marketing Observations
Tomorrow is Good Friday and marks the start of the Easter long weekend holiday. A happy and peaceful Easter to everyone. Easter is one of the big holidays of the year and brings forth a wave of promotions and holiday-themed events second only to Christmas. The most obvious signs of that are Easter Eggs and […]
Marketing Calendar – Who’s Your Valentine?
OK, January is almost over (gee, what happened to the first month of the year) and Valentine’s Day is fast approaching. I just received an email from PayPal with a Valentine’s Day promotion. If you’re going to have a special themed promotion, you need to have it organised NOW! Looking a little further ahead, Easter […]