In the City today I couldn’t help notice a new advertising campaign from BT Financial Group, one of the big local funds managers. It’s promoting their superannuation (retirement savings) products and the part that I saw was the outdoor display ads. There’s a whole series of these advertisements and they all have a question theme […]
Welcome To “Maximum Results Copywriting”!
Well “Howdy” and a warm welcome to my blog here at “Maximum Results Copywriting”. My name is Kevin Francis and I’m a freelance, full-time copywriter and cash flow strategist. So, what’s this blog about, why should you bother reading it and why should you pay any attention to what I have to say? Good questions! […]