Welcome to this month’s “Looking Ahead” feature. Here we’ll review events, occasions, holidays and anniversaries that you can use in an event-driven marketing promotion or campaign in August 2013. It’s a pretty barren month for major holidays. In the northern hemisphere it’s the dog days of summer. In the south it’s the tail-end of winter. […]
Looking Ahead – Marketing Calendar August 2011
Time for our monthly look ahead for event-based marketing opportunities in August 2011. Frankly, it’s a lean month both in the northern and southern hemispheres. In Australia, it’s the middle of winter and in the north it’s the lazy days of summer. So, you’ll need to look for more offbeat occasions, business-linked reasons and reasons […]