Recently gave a short presentation at the August meeting of the GKIC London chapter titled… …”3 Headline Templates For Better Response And A Fatter Bank Balance”. Here’s the video adapted from that presentation… The aim of this presentation was to give some usable tools for direct response marketers who may not necessarily be specialist copywriters […]
So How Much Is A Workshop With Copywriter John Carlton Really Worth?
Master copywriter John Carlton is holding a workshop this coming May 2-4. What’s interesting is the way he and his business partner Stan Dahl have chosen to market the event. They’ve decided to auction off the 20 available places on eBay. They are using a “Dutch Auction” process. How this works is that if you […]