Time to look ahead at the month of March 2014 at events anniversaries and holidays that we can use to build a marketing campaign, product launch or promotion around. The main event of general relevance is St Patrick’s Day on March 17. Plenty of scope for ideas based around luck, good fortune and finding that […]
Looking Ahead – Marketing Calendar March 2013
Here’s a look at the events anniversaries and holidays in the coming month (March 2013) that we can use to build a marketing campaign, product launch or promotion around. First, in Australia… March 1- First day of autumn (already!) March 2 – Mardi Gras parade (Sydney) The Mardi Gras festival runs from Feb 8- Mar […]
Looking Ahead – Marketing Calendar June 2012
The month of June is approaching… …and we’re almost halfway through the year 2012! Time to look ahead at holidays and events that can make up a Marketing Calendar for June 2012… …that we can use as the basis for event-driven direct response marketing campaigns or promotions. First, let’s take a look at the calendar […]
Looking Ahead – Marketing Calendar July 2011
Whoa…half of the year is almost gone… …as I am sharply reminded by preparing this look ahead at upcoming events in July 2011. Events, occasions and anniversaries, of course, that astute marketers can use as the basis for a campaign or promotion, Starting with Australia… …this is a pretty lean month. It’s the start of […]