Couldn’t resist posting this wonderful cartoon from Tom Fishburne… Ties in nicely with recent posts about storytelling. Well worth reiterating the point that one of the most common mistakes in marketing and advertising is…
Drayton Bird On Copywriting And Marketing Today…
I’ve been coming across the name and work of copywriter and direct response marketing maven Drayton Bird a lot lately. That reminded me of an interview that Clayton Makepeace conducted with Drayton for the members of his copywriting membership program. It’s one of the best interviews on contemporary marketing that I’ve come across. I had […]