The 2014 series (#12) of “Strictly Come Dancing” has just concluded with celebrity Caroline Flack and pro-dance partner Pasha Kovalev lifting the glitterball trophy. And here’s one of the highlights of the series… Ballroom and latin dance is one of my great passions in life so no great surprise that I am a huge fan […]
Better Website Conversion Tips – Part 11
Better Conversion Tip #11 – Test Different Testimonials If you can swing it, adding a celebrity endorsement will always help to establish credibility. And the celebrity doesn’t have to be Tom Cruise or Madonna. In fact, the best “celebrities” are those who your target market knows within the subject of your niche. Selling a guide […]
Celebrities And Direct Response Marketing
There’s a solid marketing reason for including this photo…read on to discover why…
Celebrity Perils In Marketing
I confess I was absolutely intrigued when I came across this item… “Jersey Shore’s Mike ‘The Situation’ Sorrentino to be paid by Abercrombie & Fitch to not wear their clothes” Apparently, Mike is not the ideal brand ambassador… “He doesn’t have a job, he’s not someone girls want to date because he doesn’t treat them […]