Let’s take a look at the coming month of February 2018 for the various holidays, events and anniversaries that smart marketers can use as the basis for a promotion or campaign and to create a marketing calendar for February 2018. Valentine’s Day (February 14) is the standout occasion for the month pretty much everywhere. Remember […]
Looking Ahead – Marketing Calendar February 2017
Let’s take a look at the coming month of February 2017 for the various holidays, events and anniversaries that smart marketers can use as the basis for a promotion or campaign and to create a marketing calendar for February 2017. Valentine’s Day (February 14) is the standout occasion for the month pretty much everywhere. Remember […]
Looking Ahead – Marketing Calendar February 2016
Let’s take a look at the coming month of February 2016 for the various holidays, events and anniversaries that smart marketers can use as the basis for a promotion or campaign and to create a marketing calendar February 2016. And although we’re looking just one month ahead at February, it’s never too early to get […]
Olympic Copywriting Lessons
So the London 2012 Summer Olympics are over… …and by all accounts have been a great success. I confess that I’m not a great sports fan… …but once I started watching some of the events was quickly drawn in! As a strong advocate of event-driven marketing, you might be wondering why I haven’t been furiously […]