“Discounting is EVIL!” – copywriter Pete Godfrey Well, after a raucous Saturday evening (so I’m told…yours truly retired at a relatively early hour)… …the Wizard himself, Pete Godfrey, presented the first session on Sunday morning. “Reinventing Your Marketing” …was the theme. Summarising the session…
Marketing Observations From The Australian Fitness Expo
Yesterday I spent the afternoon looking around the Australian Fitness Expo down at the Sydney Convention & Exhibition Centre in Darling Afternoon. A friend, Murray Priestley, had a stand to promote a rather amazing exercise machine, the ROM Cross Trainer. Shameless plug – you can get all the details at www.QuickGym.com.au. In just 4 minutes […]