…and marketers especially. Seems to be a thought on a few people’s mind lately. We’ve had Lawrence Bernstein telling us to “Beware Of Shiny Objects”… …and my good mate copywriter Pete Godfrey is forever reminding his readers about this trap. (By the way, Pete’s recently relaunched his “Emotional Ad Writing & Marketing Letter” with a […]
Copywriting Blogs Roundup – 30 May 2010
Here are 3 copywriting and marketing articles recently posted that you may have missed and that are a cut above the usual fare… Over at Lawrence Bernstein’s “Info Marketing Blog” there’s an extraordinary video from marketing mastermind Drayton Bird… “Beware Of Shiny Objects” Michel Fortin gets all controversial again with this thoughtful piece…