…plus a couple of other marketing observations on this, the first day of the second half of 2011! In no particular order… 1. The last few days as I’ve been out on my morning walk, I’ve noticed an ad on the side of a passing bus. At first glance, it contains only the headline or […]
Revealed! Secrets Of Copywriting For An Amazing New Market
I’ve discovered an amazing new market for copywriters. The potential is enormous. No, I’m not trying to muscle in on Harlan Kilstein and the distressed real estate market. I’m talking about the copy on breakfast cereal boxes. Think about it. There must be millions of these out there on consumers tables.