It’s that time of the month again to look forward at next month (February 2013) and review the various holidays, events and anniversaries that smart marketers can use as the basis for a promotion or campaign. As an aside, seems it’s never too early to get started on your preparation. I was aghast to see […]
Event-Driven Marketing In 2013 – Update
Following on from the earlier post… “Looking Ahead – Marketing Calendar 2013” …I’m prompted to make this update by an anniversary that falls today. 150 years ago in 1863 on January 9, the London Underground railway opened for business. It was a modest beginning. The initial line (the Metropolitan) ran from Paddington Station to Farringdon […]
Looking Ahead – Marketing Calendar 2013
Ideas to create a marketing calendar for 2013…
Looking Ahead – Marketing Calendar December 2012
It’s that time of the month when we look ahead to creating… …a marketing calendar for December 2012. Events, occasions and anniversaries that we can use as the foundation for marketing campaigns and promotions. December of course means… …CHRISTMAS… …with the NEW YEAR not far behind as a marketing event. PLEASE do not neglect the […]
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