This might seem like a flimsy excuse to post a video of fabulously attractive young ladies prancing around in skimpy attire… …but there really is a serious marketing point to be made. Indeed, you might even call it “Victoria’s Marketing Secret”! Recently London hosted the Victoria’s Secret Fashion Show for the first time. Naturally, this […]
Marketing Observations About McDonald’s Anniversaries 2014
2014 sees two significant anniversaries for McDonald’s. First up, it’s the 40th anniversary of the opening of the first store in the UK as I noticed when I happened to pop in to my local Mickey D’s for a quick breakfast. Now, I’m not a particularly regular patron at the Golden Arches but I’ve got […]
Direct Response Marketing The Corleone Way
Been a while since I featured one of Tom Fishburne’s wonderful cartoons… …and this I think is a classic. Now, I confess that there are occasions where as a direct response marketer it would be nice to have this kind of offer available to use! However, there’s a serious marketing point here…