Welcome to this month’s “Looking Ahead” feature. Here we’ll review events, occasions, holidays and anniversaries that you can use to build your event-driven marketing calendar August 2017. There are no major holidays this month. In the northern hemisphere it’s the dog days of summer. In the south it’s the last blast of winter. These “seasonal” […]
[Infographic] – Short History Of Online Video
Video has become increasingly important in online marketing… …so it’s worth knowing a little about the history and how online video has developed. Here’s a handy infographic summary… …with some observations to follow… OK, so WHY is video so important for online direct response marketing and copywriting? Two main areas… 1) TRAFFIC AND SEO Online […]