Here’s the second part of the interview between copywriters Clayton Makepeace and Kent Komae. In the first part, one of the stand out points was the emphasis Kent places on research. In the second part, there are more great tips and advice for copywriters including… …how to really inject emotional power into copy and… …Kent’s […]
New Copywriting Course – “The Ultimate Desktop Copy Coach”
The new copywriting program based on the work and approach of master copywriter Clayton Makepeace has just been released. I say “based on the work of Clayton Makepeace” because it’s not actually written by Clayton but by his associate Tony Flores. Who the hell is Tony Flores, you ask? Well, Tony is a copywriter who […]